As a conceptual creative, people sometimes ask me if I can write. So here's my story.
Once upon a time,
Before I started working in advertising,
I worked as a journalist.
And while my first taste of advertising was writing radio spots,
I spent the next few years of my career writing web copy for digital agencies.
Everything from B2B websites to microsites for small businesses.
I've written brochures and sales letters...
Emails for CRM programmes...
As well as TV scripts...
...and press ads.
Banner ads...
Social media posts...
